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Marketing in Blockchain: Marketing as an Exchange

  • Starfish Labs Inc 1535 Mission Street San Francisco, CA, 94103 United States (map)

Join us for a new edition of the Marketing and blockchain event series.

Hear from marketing professionals of top crypto exchanges talk about different strategies they’ve used to promote and grow their customer base. A great opportunity to learn about marketing strategies or to share your thoughts as a crypto user!

Join us, on February 11 at the Starfish Mission in San Francisco and hear from our amazing panelists:

Michelle O’Connor, VP of Marketing, Uphold

Michelle is the VP of marketing and community at Uphold. She has a strong record and 14+ years of experience in communication.

She is an active member in several blockchain groups and women in blockchain groups. Prior to joining Uphold, Michelle worked in marketing and public relations and founded a hybrid marketing agency to help startup getting off the ground.

Jim Nguyen, VP of Marketing, OKcoin

Experienced entrepreneur and marketing/business development executive currently serving as the Vice President of Marketing for the leading fiat-focused digital asset exchange, OKCoin.Previously he founded multiple startups, including an API-based payment system called RubyCoins, which was acquired by PayPal in 2011

William Mc Cormick, Moderator

Will is the Founder at Pure Knot a Strategic Communications and PR for Blockchain, Cryptocurrency and Emerging tech and host of Blockchain & Marketing event series.

More context:

Coinbase, Kraken, Binance, Gemini…exchanges are at the forefront of crypto adoption. With the recent addition of more traditional trading platforms like Robinhood and Etoro - it is becoming crucial for marketers to differentiate their products to be more appealing and gain new customers' hearts.

Source:: https://www.eventbrite.com/e/marketing-in-blockchain-marketing-as-an-exchange-tickets-91822470481